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Steadfast Ascent

Turn Your Idea Into a Real Business

Have an idea for an app or website? We'll build it, help you test it with real customers, and improve it based on what they tell you. From first-time dreamers to experienced entrepreneurs - we guide you every step.

💡 Your Idea → Working Product
Working Product → Real Customers
Real Customers → Growing Business
âś“ We guide you through everything

Three Rounds. We Guide You Through Each One.

Most ideas need adjustments after launch - that's normal! We help you build it, learn from real customers, and improve until it works.

ROUND 1

BUILD YOUR IDEA

We build your idea and get it live on the internet

$7,500 + 6% ownership
2 weeks

What you get:

Working app or website
Professional design
Simple branding
Everything you need to launch

We handle all the technical stuff. You focus on your idea.

Show it to potential customers →
ROUND 2

LEARN & IMPROVE

We help you gather feedback and improve based on what you learn

$10,000 per 2-week session
Max 4-6 sessions over 6 months

What you get:

Talk to potential customers (we'll show you how)
Figure out what's working and what's not
Make improvements based on real feedback
Keep testing until people love it

Common wins:

•Making your first sales
•Getting lots of active users
•Raising money from investors
•Getting into a startup program

You don't need to know how to do this - we teach you as we go.

Grow what's working →
ROUND 3

GROW YOUR BUSINESS

Scale up with bigger features, more capabilities, or our expert partners

Custom (we discuss what works for you)
When you're ready

What you get:

We build it for you
We connect you with specialists
Or a mix of both
We stay involved to help

No pressure - come back when it makes sense for you.

From Idea to Launch in 4 Steps

Week 0

Apply & Scope

  • •Submit simple application
  • •30-minute evaluation call
  • •Define your MVP features
  • •Sign agreement, pay deposit
Weeks 1-2

Build Sprint

  • •Daily 15-min check-ins
  • •Rapid AI-enhanced development
  • •Continuous feedback loop
  • •See progress daily
Week 3

Launch

  • •Production deployment
  • •Technical handoff
  • •Documentation delivered
  • •1 week bug support
Ongoing

Grow & Return

  • •Test with real users
  • •Gather feedback & traction
  • •Come back when ready for more
  • •Flexible payment options

How Do You Know It's Working?

We help you spot the signs that your idea is becoming a real business. Here's what we look for together:

People Are Paying

You're making regular sales

→Customers see the value

People Keep Using It

Users come back again and again

→They actually love it

Investors Want In

Someone wants to fund your growth

→They believe in the potential

Experts Recognize It

Accepted to a top startup program

→Validation from people who know

Word Is Spreading

People telling others without you asking

→It's solving a real problem

In Round 2, we help you get feedback from real people and improve your idea until you see these signs. If we reach one of these together, you're ready to really grow!

Why Choose Us

We're not just developers. We're your partners in building something real.

We Teach You

You don't need to know how to code or understand tech. We explain everything in plain English and show you how to think about your product, your customers, and your business.

We're Partners

We take equity because we believe in you. We want you to succeed. When you win, we win. That means we're honest with you, even when it's hard to hear.

We Know People

Need a designer? A marketer? Legal help? We know people who can help, and we'll introduce you. Our network becomes your network.

We Move Fast

Two weeks from start to launch. No endless meetings, no bureaucracy, no waiting months. You get a real product you can show to real customers, fast.

Simple, Honest Pricing

Three rounds. Each one gets you closer to a real business.

ROUND 1

Build Your Idea

Turn your idea into a real product

$7,500 + 6%

2 weeks • 50% up front, 50% at delivery

3-5 core features
Professional UI design
Full deployment & hosting
Source code ownership
Technical documentation
1 week bug support
ROUND 2

Learn & Improve

Build what your customers actually want

$10,000

Per 2-week sprint • Max 4-6 sessions

Add features based on feedback
Fix what's not working
Improve user experience
Scale for more users
We help you decide what to build
Stop anytime (we'll tell you when)
Available after Round 1
ROUND 3

Grow Your Business

Scale to thousands of users

Custom

When you're ready to scale

Advanced features & integrations
Performance optimization
Team collaboration tools
Custom infrastructure
Dedicated support
Strategic planning
Let's talk when you're ready
OPTIONAL ADD-ON

Graduation Package

Ready to hire your own team? We'll help you transition smoothly.

Comprehensive code documentation
Architecture walkthrough
Hiring recommendations
30-day transition support
$5,000

One-time fee

Our Network Becomes Your Network

Building a business takes more than just code. We can connect you with trusted professionals who can help.

Designers

Need a logo, brand identity, or custom illustrations? We know talented designers who can help.

Marketers

Ready to grow? We can connect you with marketing experts who understand startups.

Legal

Need to incorporate, draft contracts, or understand regulations? We know startup-friendly lawyers.

Accountants

Tax questions? Bookkeeping? We can introduce you to accountants who work with early-stage companies.

Advisors

Looking for strategic guidance? We know experienced founders and operators who can help.

Recruiters

Ready to hire your first employees? We can connect you with recruiters who specialize in startups.

No commissions, no kickbacks. These are genuine connections to help you succeed. We only introduce you to people we trust and who understand startups.

Who It's For

ANYONE can do this. Seriously. Our founders come from everywhere - corporate jobs, college dorms, consulting gigs, random side hustles. What matters is you know a problem worth solving and you're willing to learn.

Corporate Employee

You see inefficiencies at work and know there's a better way

Student

You have an idea and want to build something real before graduation

Consultant/Freelancer

You keep solving the same problem—time to productize it

Domain Expert

You know your industry inside-out and see the gaps

Anyone with an Idea

You don't fit these boxes? Perfect. You just need a problem you care about.

You Need:

  • A specific problem you understand deeply
  • Willingness to collaborate during the 2-week build
  • Ability to sell and talk to customers after launch
  • Commitment to iterate based on real feedback

You Don't Need:

  • Technical skills or coding knowledge
  • A fully formed business plan
  • Existing customers or revenue
  • A big budget or VC funding

Why We Limit Round 2 to 4-6 Sessions

We're honest with you, even when it's hard to hear.

After 4-6 rounds of building and learning (about 6 months), one of three things will happen:

It's Working

You have customers, revenue, or clear traction. You're ready for Round 3 to scale up, or ready to hire your own team (Graduation Package).

It's Not Working Yet

You're learning, but haven't found the right fit yet. We help you decide: pivot to a new idea, take a break, or try a different approach. Sometimes the best decision is to stop and try something else.

It's Not Working

You've tried, learned, and iterated, but it's clear this isn't the right idea or the right time. That's okay. Most ideas don't work. We help you understand why, and what you learned for next time.

Here's the truth: We don't want you spending $40,000-$60,000 over a year if it's not working. We're partners, not a subscription service. If we see it's not working, we'll tell you. If we see it's working, we'll help you grow.

How We Compare

We're not the only option. Here's how we stack up against the alternatives.

RECOMMENDED

Steadfast Ascent

$7,500 + 6% equity
2 weeks
Pros:
  • Fast launch
  • Aligned incentives
  • Learn as you build
  • Flexible growth path
  • Honest guidance
  • Network access
Cons:
  • Equity stake
  • MVP scope (not everything)
  • Partnership required

Hire Developers

$120K-$200K+/year
3-6 months to hire
Pros:
  • Full control
  • Dedicated team
Cons:
  • Expensive
  • Slow to start
  • Management overhead
  • Risk of bad hires

Build It Yourself

Free (your time)
6-12+ months
Pros:
  • Learn new skills
  • Full ownership
Cons:
  • Steep learning curve
  • Slow progress
  • Technical debt
  • No business focus

Traditional Agency

$50K-$150K+
3-6 months
Pros:
  • Professional quality
  • Established process
Cons:
  • Very expensive
  • Slow timelines
  • No equity alignment
  • Rigid contracts

Questions? We Got You.

Real answers to real questions. No jargon, no BS.

Ready to Turn Your Idea Into Reality?

You don't need to be technical. You just need to be ready to learn and take action.